12 Months

Professionals who wish to pursue a career in Marketing and Sales

Classes 5 days a week and doubt clearing sessions1

NOTE:

1 The doubt clearing session can be arranged for 10-15 minutes at the end of each session or a separate session can be held as per the convenience of the course moderator

Full Course material will be provided.

Graduate/Bachelor Degree Holder

Rs. 45,000 (+ GST @ 18% applicable)2

NOTE:

2 This is the fee for the course and course material. Any reference material as suggested by the faculty is not
included in this fees

Rs. 4,000 (+ GST @ 18% applicable)

a. Career Assistance Videos
b. Recorded Video Tutorials
c. EMI Option for easy payment of fees
d. Lucrative Internship opportunities

a. Google Ads Marketing Certification
b. Google Analytics Individual Qualification
c. Certifications from Facebook Blueprint

3 Cost of any additional certification or its preparation is not included in the course fees.

Semester I
• Principles and Practices of Management
• Marketing Management
• Strategic Management
• Business Communication
• Customer Relationship Management

Semester II
• Advertising and Public Relations
• Marketing Research and Analysis
• International Marketing
• Digital and Social Media Marketing
• Product and Brand Management

• This course focuses on the broad concepts of Marketing, product development and business
growth strategies.
• The student will be guided in the fundamentals of Management with special focus on marketing
management, Digital Marketing, Brand Establishment and Public Relations.
• It will help the student understand brand image perceptions, public relations, targeted
advertising, search engine optimization, social media management
• It'll help the student gain a knowledge in understanding retail business, marketing of services
in both domestic and international scenarios
• It'll signify the importance of customer relationships and there positive and negative impacts
on brand perception
• The student will be also be versed in the development of new products and there marketing

Completion of Post Graduate Diploma in Marketing Management from WPUNU will help a student start
his professional career as:
• Digital marketing Manager
• Social Media Marketing
• Search Engine Optimizer/Marketer
• Customer Relationship Manager
• Entrepreneur

• Degree/Diploma Holders with 1 year of professional experience
• Marketing and Sales Associates who wish to move to management in there respective roles
• Professionals working as social media marketers and customer relationship associates
• Professional engaged in management of content and brand imaging
• Directors and Senior Executives
• Aspiring Entrepreneurs